Right2Read Philly seeks to address the city’s early literacy crisis using
a novel approach: by making it easier for loving, but busy families to grow strong readers.

The campaign aims to improve literacy rates among children in Philadelphia by ensuring access to high-quality literacy instruction and resources. It focuses on distributing books, training teachers, engaging families, and advocating for policy changes to ensure every child can read proficiently by fourth grade. The goal is to create a sustainable, community-driven culture of reading.