CLIENT
Fashion Institute of Technology
YEAR
2024
ROLE
Art Director
DELIVERABLES
Logo, Art Direction, Typography, Publication Design
Farm to Fabric is like a heartfelt letter from nature, asking us to slow down and appreciate the journey of our clothes, from the field to the fabric. It's about understanding the stories of the people who nurture these natural materials, and the land that generously provides them.
This publication design was the culmination of the work done in the Spring semester by my mom and her 2024 Textile Development and Marketing Capstone class. The goal was to output a publication that was heartfelt with a touch of editorial. Initially, this began as a passion project between my mom and I. Now, it’s being displayed by the school to showcase my mom’s course for incoming students in the Fall.